Our CISA Work Wins Multiple Awards

Mind & Media helped the Department of Homeland Security’s Cybersecurity & Infrastructure Security Agency (CISA) develop and launch a public cybersecurity awareness campaign, “Secure Our World.”

This national campaign targeted to American adults and small business owners encourages adoption of four simple behaviors that can make us all much safer online: 1) Use strong passwords and a password manager, 2) Enable multifactor authentication, 3) Update software promptly, and 4) Recognize and report phishing.

Mind & Media developed the program’s strategy, brand, and all collateral, and helped CISA launch the program in September 2023 in time for Cybersecurity Awareness Month. The ad buy campaign has achieved excellent coverage, reaching more than 1 billion impressions in just six months through $23M worth of donated media plus paid media.

We’re proud that our engaging collateral has been recognized with multiple communications awards this season, including:

  • American Business Awards (“The Stevies”), Gold, Security/Safety Video, 60-second Video PSA
  • Communicator Award of Excellence, Government Relations, 60-second Video PSA
  • Communicator Award of Excellence, Public Service & Activism, In-Store Audio Campaign
  • Communicator Award of Distinction, Promotion, 60-second Audio PSA
  • Horizon Awards,¬†Gold, Non-Profit/Advocacy Video, 60-second Video PSA
  • Horizon Awards, Bronze, Web Video Short, “4 Easy Ways to Stay Safe Online” animated video
  • Horizon Awards,¬†Bronze, Multi-Channel Advertising Campaign, Secure Our World Campaign
  • Mercury Excellence Awards, Bronze, Public Awareness Campaign, 60-second Video PSA

Read more about our work with CISA here!

Watch the 60-second video PSA now!