Improving Internal and External Communication

February 2012—Based upon the communication strategy that Mind & Media developed for Engineer Research and Development Center (ERDC), we are partnering with Information International Associates (IIA) to help roll out a cost-effective, internal and external communication campaign. During the last six months, we worked with ERDC to develop a branding identification statement, a new logo and tagline, branding guidance documents, a new website that showcases the new brand (coming soon), and an interactive multimedia presentation that showcases the organization’s impressive history. We look forward to continuing to work with ERDC in the years ahead to make their dream of becoming a “premier world-class R&D organization” a reality.